Our Story

Anthony J. Lefrancois – Founder of KETOFIT

Anthony J. Lefrancois is a police officer who has served his community since 2006. In 2016 he was seconded to the RCMP as a U.N. Peace Keeper and has completed a 1 year deployment in Haiti. During his downtime he started researching more in depth about the benefits of the ketogenic diet and formulating his recipe for the KETOFIT BAR.

His chosen profession is both physically and mentally demanding, one that requires a rigorous health and fitness regime. In order to consistently maintain exceptional performance on the job, Anthony has always followed a healthy lifestyle. Most of his injuries he sustained in the line of duty were easily remedied by his regular health and fitness regime, however in 2014 he suffered a significant lower back injury which became a chronic source of pain, one that his existing health and fitness habits couldn’t resolve on their own. Rather than allow this chronic pain to negatively impact his quality of life, Anthony made it his mission to find a way to fix his chronic back pain. Through diligent research he explored several remedies, none of which satisfied him entirely – until he came across the ketogenic diet.
The Standard Ketogenic Diet (SKD) typically consists of 75 percent fat, 20 percent protein and 5 percent carbohydrates. Where a typical diet relies heavily on carbohydrates as the primary source of fuel, the ketogenic diet relies primarily on healthy fats. Anthony was particularly intrigued by the benefits of reduced inflammation, heightened mental clarity, sharpness and athletic performance, especially for endurance. He followed the diet consistently for 4 months and the results were astonishing. Not only did his chronic back pain drastically diminished, his energy levels increased significantly, his mental focus were improved, his cravings for sugar and refined carbohydrates were non-existent and he achieved a significant decrease in body fat. The ketogenic diet gave Anthony a new lease on life and he wanted to share this with everyone he knew.
He has since followed a ketogenic lifestyle since 2015 and continues to reap the health benefits that come with it. Though he realized early on that there were virtually no “keto friendly” food options for people “on the go”. This meant that all his meals needed to be planned in advance, but sometimes life happens, and we can’t always be prepared. Anthony decided to create a convenient keto friendly nutrition bar (www.ketofitbar.com) making it easier for the keto community to keep their diets on track in their busy, everyday lives.
The KETOFIT bar is packed with nutrients in the exact ratios of healthy fats, proteins and carbohydrates required for the Standard Ketogenic Diet. It is the only true keto macro specific bar on the market of this caliber and currently comes in 3 flavours, Chocolate, Vanilla and Cookies & Cream. Anthony is pleasantly surprised by the overwhelming success of his KETOFIT BAR. His journey of recovery and discovery has opened new ventures he never imagined. – “I have only scratched the surface on the keto-friendly food market and I’m excited to see how far I can take this.”